Clear, concise definitions of the terms you will encounter as a course creator. Each entry explains what the concept means, why it matters, and how it applies to your course business.
A course where a group of students start together, progress on a shared schedule, and learn alongside each other through live sessions, discussions, and deadlines.
A course platform is a hosted service for creating and selling courses to external students. An LMS (Learning Management System) is software for managing training within an organization.
A delivery method where course material is released to students on a schedule rather than all at once, preventing overwhelm and encouraging steady progress.
A structured marketing event where you open enrollment for a course during a specific window, typically lasting 5-14 days, using a sequence of emails, content, and sometimes live events to drive sign-ups.
A small-scale test run of your course with 5-10 students, delivered live, where you validate your idea, refine your teaching, and collect testimonials before building a full production version.
A free or low-cost mini-course offered to attract potential students, build your email list, and demonstrate your teaching style before asking them to purchase a full course.
An online platform where subscribers pay a recurring fee for ongoing access to a library of courses, resources, community features, and new content added over time.
Packaging multiple courses or resources together at a combined price, typically offered at a discount compared to purchasing each course individually.
Two enrollment models: an evergreen course is always open for enrollment with no deadline, while a live launch opens enrollment during a specific window with a start date and closing deadline.
A percentage or flat fee charged by a course platform on each sale you make, on top of payment processor fees. Some platforms charge 0% transaction fees while others take 5-10% of every sale.
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